Big ideas are inspired by the world around us. By attuning the senses to a creative objective, solutions are everywhere—in a book, in a smiling face, in a favorite song, or a cup of tea. Perhaps that big idea is right in front of you.
Shhh! Here's a secret:
The key to a good advertisement is to make it memorable. If it's also aesthetic and engaging, then your ad is great.
What is advertising?
In the words of the great Leo Burnett, "Advertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink." (...and pixels, I might add! )
Brand identity and target audience are the building blocks of the creative process. Every client and every consumer has a personality and finding the chemistry between the two is the ultimate strategy.
About Bicvic Art Direction
Natalia Bicvic's lifelong passion for Art and Design led her to study at Pratt Institute in New York City, where she recieved a BFA in Communications Design. Her career in advertising began at New York ad agency, AFG, where she designed for renowned clients including Sally Hansen, Van Cleef & Arpels, Purina, and Alize.
As an independent Art Director, Natalia maintains both corporate and small business clients, giving her vast experience and insight into industry trends. She believes that good design is not only aesthetic, but also meaningful and persuasive. Understanding her clients' identity and objective is essential in creating strong rapport with target audiences.
As a business woman, she makes use of her expertise to develop practical and profitable solutions for each of her clients. If you are looking for talent, experience, and integrity, contact Natalia Bicvic to meet your company's future!
Services
Whatever your creative needs may be, you're covered! Bicvic works closely with your objectives to maximize results!
Here are some of the services offered:
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Clients
We're in it together. A special thanks to my business clients for their collaborations:
Testimonials
“Natalia is an out of the box thinker, a designer, an art director and was instrumental in helping me put together a variety of different projects over the summer. When presented with my ideas for web, promotions, mailings, etc... she would always come back with something much better and well thought out. Her ability to combine the artistic side with the theory behind why it works is quite impressive. Natalia is also very genuine, trustworthy and an incredibly nice person. She is a great presenter of her own ideas. I highly recommend Natalia.”
"Natalia and I worked together at AFG in New York [and] I can say I truly miss her presence. She's a natural at what she does and you can see the attention to detail in her designs. We worked side by side on many projects and always went above and beyond. I can confidently recommend Natalia, as she is one of those gifted people who you can count on to do it right!”
“We hired Natalia for some highly-creative work targeted to a very narrow market. She presented us with several variations of our initial concept. Her development exceeded our expectations and she's an extremely talented and genuine person, and a pleasure to work with. Double Thumbs up!”
Get in touch
Ideas start with you. To speak directly with Natalia Bicvic about your project, call 440.668.4929 or use the form below.